Berlin Partner: Berliner Hoffest 2015

Visualization, Corporate Media

Berlin Partner: Berliner Hoffest 2015

Client: Berlin Partner
Production Company: VFXbox
Task: augmented reality installation (InsidAR) – concept design, development and realization

// On June 23, Michael Müller, governing mayor of Berlin, invited over 3000 celebrities, famous politicians and key business-people to his annual well-known ‪BerlinerHoffest‬
In cooperation with ‪‎BerlinPartner‬ we took part in this event and offered guests the opportunity to take an extraordinary picture high above Berlin.
Almost everyone wanted to take advantage of this unique opportunity of having a seat on the steel beam in our interactive studio. Thanks to our augmented reality based live-keying app, they could find themselves instantly composed in the final image, acting like they were clinging to the steel beam in dizzy height and interacting with the 3D-projected background and the digital props.
It was a great and successful event and we don’t wanna miss to thank the whole team of BerlinPartner

Gallery

hoffest_previs

Augmented Reality installation (InsidAR) based on the famous picture of New York.